Siam Paragon Wins Best Luxury Mall 2022 Award

Reaffirms status as a world-class luxury shopping center

Siam Piwat Co., Ltd., a leading real estate and commercial developer, owner and operator of world-class projects, such as Siam Paragon, Siam Center and Siam Discovery, and a joint venture partner of ICONSIAM and Siam Premium Outlets, a reaffirmed its leadership in the global luxury market as Siam Paragon won Best Luxury Mall 2022 at the Luxury Lifestyle Awards – a prestigious award in the luxury industry.

This accolade is testament to Siam Piwat’s success as a developer of “world-class shopping destinations” that not only bring together shopping, entertainment and tourist attractions and boast one of the full ranges of premium brand stores range and world-class restaurants, but also offer a distinct luxury lifestyle that resonates with customers. The award also demonstrates the success of Siam Piwat’s commitment to its vision as a visionary icon who strives for excellence in all dimensions, including the highest business standards, in order to maintain its leadership among Thailand’s wealthiest customers and to maintain its strong synergy with its partners, stores and retailers while delivering experiences beyond expectations and meeting and exceeding customer needs.

Ms. Saruntorn Asaves, Commercial Division Manager of Shopping Malls, Siam Piwat Co., Ltd., said, “This award has made us proud of Siam Piwat. We have strived to leverage creativity and innovation to achieve excellence in all our shopping centers. Siam Paragon has become a world-class destination that has captured the hearts of visitors from all over Thailand and from all corners of the world. We pay attention to every detail to deliver extraordinary experiences beyond expectations. Siam Paragon is a lifestyle center that brings together an amazing array of retail stores, entertainment venues, tourist attractions and world-class restaurants. Moreover, it is the destination with the most comprehensive range of world-class luxury and fashion brands in Thailand. Despite the COVID-19 pandemic, branded products have seen extraordinary sales and growth among the highest in the world. Many luxury brands have continuously expanded their floor space at Siam Paragon to provide truly unique experiences for which Thai and international shoppers have voted Siam Paragon their preferred mall time and time again.

The Luxury Lifestyle Awards, or LLAs, are a global award that selects, recognizes, celebrates and promotes the crème de la crème of luxury products and services around the world in order to bring people into the world of luxury. More than 10,000 products and services in 400 categories from 60 countries around the world are evaluated and analyzed to produce a list of the best of the best in the world in each field. Winners include the St. Regis Bangkok, Dubai Mall in the United Arab Emirates and Jewel Changi Airport in Singapore. The LLA Committee cited Siam Paragon as one of the most outstanding premium shopping center brands, recognized worldwide and having demonstrated outstanding performance and continuous growth, for which it was selected as the winner in the category Best luxury mall in Thailand for the year 2022. .

This success of Siam Paragon echoes the strength of the Siam Piwat Group as the leader of the highest spending customer segment in Thailand, which has never ceased to deliver extraordinary world-class experiences through services and activities. exciting marketing initiatives that continue to exceed customer expectations.

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Peggy P. Gilmore