Shake Shack leases space for restaurant in large San Jose mall
SAN JOSE — A new Shake Shack is heading to a major mall in San Jose, a deal that marks another expansion for the popular New York-born casual dining chain, executives have confirmed.
Shake Shack has decided to open a new restaurant in the Westfield Oakridge mall, south of San Jose, on Blossom Hill Road.
“I can confirm that we are planning a Shack at Westfield Oakridge,” said Katie Scott, spokeswoman for the New York-based Shake Shack. “We are always looking to grow our footprint and are delighted to open at Westfield Oakridge Shopping Centre.”
The Shake Shack could be open this fall, according to signs posted at one of the main entrances to the Oakridge Mall.
“We are delighted to have Shake Shack join Westfield Oakridge’s growing list of tenants,” said Michael Chapman, General Manager of Westfield Oakridge.
The lease agreement with Shake Shack marks Westfield Oakridge’s latest successful effort to enroll retailers, restaurants and other businesses in the San Jose mall.
Other notable openings at Oakridge Mall this year include:
— 99 Ranch Market, an Asian grocery chain, opened a store with a new concept that combines a supermarket and a restaurant.
— Slaters 50/50, a gourmet burger and craft beer restaurant.
— UFC FIT, a fitness center.
— Coldstone Creamery, a gourmet chain of ice cream, smoothies, milkshakes and cakes.
— Mochinut, which offers mochi donuts and Korean rice flour hot dogs.
Westfield Oakridge officials consider Shake Shack a top member of the mall’s merchant roster.
“Shack Shack will be a key addition to the center’s collection of restaurants and experiences, offering our customers the opportunity to enjoy their classic burgers alongside our world-class shops and amenities,” said Chapman, the center’s general manager. Oakridge mall.
The outbreak of the coronavirus coupled with consumers’ shift to shopping online has devastated many retailers and even forced some to close their doors.
Following the outbreak of the virus, malls, retailers and restaurants have been forced to rethink their approach to serving customers.
Merchants might need to scale beyond four walls that house retail or restaurant transactions. Where possible, merchants try to offer unique experiences.
South Bay malls such as Oakridge, Santana Row, Westfield Valley Fair and the Stanford Mall have been successful in attracting customers with a new generation of merchants who in more than a few cases differ from their pre-arrival tenants of the coronavirus.
In Westfield Oakridge, Sears Robuck closed its department store and auto outlet. Living Spaces took over part of the Sears site.
Shake Shack is an example of Oakridge Mall’s ability to refresh itself with a fresh approach.
“Westfield Oakridge is a great shopping destination in South San Jose and our team is ready to bring our delicious burgers and fries to the community,” said Shake Shack spokesperson Scott. “The Shack is expected to open in late 2022.”